Mission & History

Forged in the Marsh. Proven in the Deep.

Jay Wiggins, Founder

The Founder

Founder and Chief Strategist, Jay Wiggins, brings over two decades of experience in emergency preparedness and disaster response operations. Former Emergency Management Agency (EMA) Director for coastal regions, specializing in hurricane coordination, public safety, and crisis operations.

“We don't plan for the best-case scenario. We plan for the storm at midnight when comms are down and the water is rising.”

The Bloody Marsh Legacy

“It was here on St. Simons Island, in the marshes of 1742, where a smaller strategic force defeated a larger invading armada. Terrain, timing, and tenacity turned the tide.”

LifeguardUnlimited adopts this philosophy. We leverage local knowledge and strategic preparedness to overcome overwhelming odds. Whether it's a natural disaster or an operational crisis, the principles remain the same: Prepare the community. Coordinate the response.

Precision

Zero margin for error in disaster preparedness and emergency planning.

Integrity

Uncompromising standards in training, response, and consulting.

Resilience

Adapt and overcome in any crisis or severe weather event.